With the rise of the iPad/iPhone and the death of flash on all other mobile devices, advertisers are looking to a new replacement for flash…namely HTML5 and CSS3. But some are looking to the past as well as the future and the humble animated gif has some legs in it yet. In this digital age it’s nice to see something birthed in 1989 can still keep up with the new kids.
In at R&B recently we have been creating online ad material for the BBC iPlayer platform, and animated gifs have been working a treat. You can see in the sample above I created, that with a little imagination and know-how you can still create something interesting and engaging. The one big challenge that wont go away however, is the balance between smooth animations and file size. This is where the new kids (HTML5 & CSS3) will shine.
My internet feeds served up some font joy this morning, this lovely new typeface by Rene Bieder – RBNo3.1.
As described by Rene on his Behance post:
RBNo3.1 is a sans serif typeface with a technical and geometric appearance. The family includes 9 weights with matching italics. It’s large x-height makes it especially legible at small point sizes. RBNo3.1 feels comfortable in technical surroundings with short text passages, in brochures, catalogs, magazines, posters, websites headlines and logos.
As an intro offer, all 18 fonts of the RBNo3.1 typeface can be purchased for $60 until August 28 (Full price is $250) and RBNo3.1 Black is available to demo for free.
Check it out on Rene’s Behance post.
My new business cards arrived in the post a couple of weeks back, pretty happy about that.
The good people at moo print these cards and when deciding on which product to go with I found that I couldn’t go past the 600gsm Luxe range. In a stroke of luck one of the stock choices they have has the same red for the centre ply that I use for my logo. Brilliant!
Pro-tip: if you are in Australasia, order from the euro/uk office as it will work out a little cheaper and the more importantly your cards will arrive quick-smart.
If you haven’t heard of moo before you should definitely check it out, not only to they print business cards with up to 50 designs on one side but they also produce custom sticker books, postcards and MiniCards. Oh yeah, you can print your Facebook, flickr, or picasa images if you like, simple easy integration.
Featured in .net magazine issue #230 is the top gear website in a ‘how we built it’ type walk through with a couple of the R&B Creative team.
I was super excited when I found out that we were featured in the magazine that headed straight off to the news agents get myself a copy! It is always a pleasure to see something you have contributed to immortalised in print. If you seen the retouching Top Gear portfolio post, head over there now for a gander.
3.2 million ink dots, 210 hours, simply amazing attention to detail. Really nice filming and editing to boot.
After leaving my last portfolio with a prospective client I immediately added ‘Update Portfolio & Get professionally output and bound’ to my todo list.
What followed was a month or two of shuffling it down the todo list, until now. Important meeting was booked for next day… no portfolio… 3 hours of frantic design later and the new (temporary) portfolio was ready for print. A quick visit to officeworks first thing in the morning and I’m all set.
Checking my emails this morning I found a nifty product announcement message awaiting me from the Pantone® team. If you have spent any time in your career working with digital proofing—and colour correction in particular—you will be excited about the possibilities of this product as I am.
Introducing the all new… D50 Lighting Indicator Stickers by Pantone®
These amazing little stickers tell you at a glance whether your ambient lighting conditions are right for accurate colour evaluation.
As you can see in the image above, each sticker consists of two light-sensitive strips that will match under D50 range lighting (aka 5000k). If the lighting is not in that range the two strips will appear different.
This is going to be a real help with client sign-off in scenarios when colour matching an image that is to appear in a mail-order clothing catalogue to the actual fabric or garment sample. So now when the client receives the digital contract proof and thinks that perhaps a colour is a little off, we now have a way to establish if ambient lighting conditions are to blame. Handy.
For more info head over to the Pantone® website.
In my wonderings around the internet I stumbled upon this fantastic new font—RBNo2—that I just seem to really love. And with the ‘light’ and ‘light alternative’ version being completely free, what’s not to love!
I can’t wait to use this font, and I am sure that I won’t have to wait long before I receive project that needs the tone of voice that this font offers.
Check it out for yourself here.
R&B Creative has been nominated as finalist in two categories at the upcoming 2012 AIMIA Awards.
I was privileged to have a hand in designing the multi-region BBC Hubs website, which is a finalist in the Best News, Reference or Media category. It is certainly a treat to see my name listed there along with the other super talented people at R&B. I also got the amazing opportunity to design the mobile version to the BBC Hubs website, and I am looking forward to releasing a new gallery entry for the mobile site in the very near future.